GORA KADAN
箱根の老舗旅館から、世界に向けたリゾートブランドへ。創業より箱根・強羅の地で日本旅館としての美意識とおもてなしを磨き続けてきた「強羅花壇」。古くは閑院宮別邸としての起源をもつ同館が、日本発のラグジュアリーなリゾートブランドとしてその哲学や美意識を世界に向けてより深く発信するためにアイデンティティの再構築とリブランディングを実施しました。
IN FOCUSはブランドサイトに加えて新たに開業するGORA KADAN FUJI、GORA KADAN FUJI GOLFそれぞれのコンセプトムービーとwebサイトを制作しました。このプロジェクトは既存の「強羅花壇」に加えて、2025年7月に富士山麓に開業した新しいホテル「GORA KADAN FUJI」、そしてリニューアルしたゴルフ場「GORA KADAN FUJI GOLF」を含む、包括的なリゾート展開を支える ものです。
Credits
BRAND WEBSITE
DIRECTIONTakenobu Suzuka (IN FOCUS)
WEB DESIGNMiho Nagatsuka (IN FOCUS)
PROGRAMMINGRyu Takahashi (IN FOCUS)
PROJECT MANAGEMENTRiona Yamamoto (IN FOCUS)
PROJECT MANAGEMENT●Tadamasa Iguchi (IN FOCUS)
PHOTOGRAPHYKeisuke Tsujimoto
PHOTOGRAPHYKazumasa Harada
PHOTO ASSISTANTYuma Godo
MOVIE DIRECTIONYoshinori Kataoka (IN FOCUS)
CINEMATOGRAPHYRyosuke Sato (momo inc)
LIGHTING DIRECTIONWataru Sugimura (THE ONE.)
OFFLINE EDITHaruna Kitagawa (IN FOCUS)
COLORHaruka Ariga (ARTONE FILM)
PRODUCEKazuki Sekiyama (IN FOCUS)
PRODUCTION MANAGEMENTTomoyuki Ishizaki (IN FOCUS)
PRODUCTION MANAGEMENTAkiho Sato (IN FOCUS)
PRODUCTION MANAGEMENTYuma Yoshizaki (IN FOCUS)
GORA KADAN FUJI
DIRECTIONTakenobu Suzuka (IN FOCUS)
WEB DESIGNMiho Nagatsuka (IN FOCUS)
PROGRAMMINGRyu Takahashi (IN FOCUS)
WRITINGTakenobu Suzuka (IN FOCUS)
WRITINGHiroto Takegaki (GORA KADAN)
WRITING IN ENGLISHYoshimi Mita (IN FOCUS)
PROJECT MANAGEMENTRiona Yamamoto (IN FOCUS)
PROJECT MANAGEMENT●Tadamasa Iguchi (IN FOCUS)
PHOTOGRAPHYKeisuke Tsujimoto
PHOTO ASSISTANTYuma Godo
MOVIE DIRECTIONYoshinori Kataoka (IN FOCUS)
CINEMATOGRAPHYRyosuke Sato (momo inc)
LIGHTING DIRECTIONWataru Sugimura (THE ONE.)
OFFLINE EDITHaruna Kitagawa (IN FOCUS)
COLORHaruka Ariga (ARTONE FILM)
MUSIC PRODUCEKeisuke “Tommy” Tominaga (piano inc.)
BGMYuma Koda
MIXr STUDIO
PRODUCEKazuki Sekiyama (IN FOCUS)
PRODUCTION MANAGEMENTTomoyuki Ishizaki (IN FOCUS)
PRODUCTION MANAGEMENTAkiho Sato (IN FOCUS)
PRODUCTION MANAGEMENTYuma Yoshizaki (IN FOCUS)
GORA KADAN FUJI GOLF
DIRECTIONTakenobu Suzuka (IN FOCUS)
WEB DESIGNSakurako Yamada (IN FOCUS)
WEB DESIGNTakenobu Suzuka (IN FOCUS)
PROGRAMMINGRyu Takahashi (IN FOCUS)
WRITINGTakenobu Suzuka (IN FOCUS)
WRITING IN ENGLISHYoshimi Mita (IN FOCUS)
PROJECT MANAGEMENTRiona Yamamoto (IN FOCUS)
PHOTOGRAPHYKeisuke Tsujimoto
PHOTO ASSISTANTYuji Ohtawa
MOVIE DIRECTIONYoshinori Kataoka (IN FOCUS)
CINEMATOGRAPHYRyosuke Sato (momo inc)
LIGHTING DIRECTIONWataru Sugimura (THE ONE.)
OFFLINE EDITHaruna Kitagawa (IN FOCUS)
COLORISTPatrick Gong
PRODUCEKazuki Sekiyama (IN FOCUS)
PRODUCTION MANAGEMENTTomoyuki Ishizaki (IN FOCUS)
PRODUCTION MANAGEMENTAkiho Sato (IN FOCUS)
PRODUCTION MANAGEMENTYuma Yoshizaki (IN FOCUS)
CI / VIartless Inc.
BRANDING DIRECTIONSHOKO MIYAZAKI (NOMURA Co., Ltd.)
BRANDING DIRECTIONTATSUYA NAGAI (NOMURA Co., Ltd.)